Emoji My City - the city emojified - launches in Kansas City, app available now in Google Play and iTunes.
Launching in Kansas City, Mo., the unique Emoji My City keyboard will give Kansas Citians the stickers, emojis and GIFs that they didn’t know they needed.
From a whimsical pig celebrating KC’s elite barbecue status to a mod interpretation of the Shuttlecock sculptures at the Nelson-Atkins Museum of Art, anyone who lives in or loves KC will want to add this app to their social lexicon.
Next up, select Kansas City brands can join the fun. The businesses no longer will be limited to reaching consumers with one-and-done branded content, like T-shirts or posters. Instead, the Emoji My City keyboard makes Kansas City brands conversational content that consumers will want to engage with and share. The Kansas City keyboard will help build brand awareness as an element of broader marketing campaigns, and as a high-impact way to emotionally connect with the community. Emoji My City will develop custom emojis for a few chosen businesses and add them to the existing keyboard by mid-summer 2016.
The app, which performs like other emoji keyboards, is available in iTunes and Google Play stores. Emoji My City stickers will also be available on various popular messaging sites, including Kik, Viber, Tango and WhatsApp, each of which has hundreds of millions of users. Though these apps alone, the stickers will be downloaded by more than 160,000 users in 2016.
About Emoji My City: The emoji app helps Kansas City and KC advertisers take part in a popular and fast- growing conversation tool by creating and distributing branded content that local consumers want to use and share with friends.
By partnering with Swyft Media, Emoji My City has one of the largest opportunities for Kansas City brands to reach young consumers in a way that feels natural and unobtrusive. For more information, visit: www.em.city or follow us on Twitter, Facebook, Snapchat and Instagram @emojimycity